Ready to Plan the Book of Your Dreams?

I love working with women writers who are determined to write their books but struggle to get past the planning phase.  As a fellow writer, I know it's challenging to get your ideas or stories out of your head and onto the page.  I do this work because I genuinely believe every woman has a compelling story worth telling. By planning, starting and finishing your book, you’ll create a lasting legacy of your ideas and passion.

I know writing your book is more than just about getting published. Getting your story out there is about being heard and seen on your own terms. Intentionally sharing yourself as a writer gives you unparalleled self-esteem, confidence and a sense of achievement.

I know this feeling and I want you to experience the same sense of confidence and self-worth. Writing a book is both difficult and one of the most valuable life experiences you can have. You owe it to yourselves to write and put your stories and ideas into the world. I’m honoured to help you release your book into the world.

My approach focuses on generating innovative ways to meet your personal needs as a writer and the needs of your ideal readers. I’ll help you do this by using design thinking processes and co-active coaching.  By gaining a deep understanding of your readers' needs, you can successfully write more engaging and compelling stories.

Conducting deep-level research helps you gain clarity and focus regarding who your readers are, what they need and what you want to achieve as a writer. Design thinking helps you connect with your readers and create with confidence because it helps you plan a book that you know your readers want to read. But it’s not just about writing to market, it’s about understanding why writing matters to you. My approach helps you find the balance between the two realities of what you want and what your needs need.

I use a co-active coaching framework to help you discover your self-awareness and choices. We will have discussions about your ideas and actions towards feeling fulfilled, balanced and aware of what’s happening in the present moment.

My approach to coaching focuses on cultivating curiosity about your mindsets, values, and purpose. Throughout our sessions, you will explore what brings you pleasure/discomfort to determine personal growth opportunities. We will also explore your limited beliefs, comfort zones, and creative blind spots.

While working on my postdoctoral project at Oxford, I discovered design thinking. I was captivated by the outcomes of a group brainstorming session facilitated at the BBC. I decided right then and there, that design thinking was for me! It was like a conjuring act. People walked out completely transformed and ready to take action.

This encounter would prove to be valuable as I took a position as a Researcher Developer at the University of Liverpool. As director of the postgraduate development programme, I designed workshops, writing retreats and coaching interventions for academic writers.

While I deeply enjoyed my own experience of writing a doctoral thesis, I soon discovered that not everyone had the same experience. 

New writers often felt overwhelmed by the idea of writing 100,000 words. They got lost in the planning process or had no project plan in place to give them the direction they needed.  They struggled to balance their writing with their other commitments and prioritise their well-being.

I made it my mission to help these writers keep motivated and engaged with their writing projects. I used my expertise in creativity processes and coaching to design workshops on project planning, storytelling, problem-solving, making an impact, creating a vision, setting goals, getting unstuck, gaining confidence and building a professional platform.

My passion for helping writers led me to develop new mindsets and skills. I gained certifications in Lego® Serious Play® and Design Thinking at IDEO U. I also embraced the design process used by Charles and Ray Eames.

My training taught me playful, purposeful, and effective ways of harnessing creativity to plan projects. and generate innovative approaches to solve problems faced by writers. I also learned how I could best help those who loved writing, but felt stuck or burned out.